Annual RI Presidential Message

Our Message

One of the most important things we can do to tell our Rotary stories in an effective, compelling way is to make sure we all use consistent and unified messaging. You can use the president's message for 2025-26, Unite for Good, to inspire members, participants, and the public with an idea that aligns with our Action Plan and calls on us to work together. Using the presidential message in your club and district communications helps to convey Rotary’s global impact and create stronger recognition of Rotary’s name in our communities and with potential service partners. It can help people understand who we are and what we do and might even inspire them to join us.

Visual Messaging

Logo lockup templates

Remember, your official club and district logos are the primary way to promote Rotary in your community, but you can visually incorporate the presidential messaging by joining your club or district logo in a lockup with the message on assets such as:

  • Club and district newsletter templates
  • Rotary email signatures
  • District conference materials (badges, invitation templates, logos, etc.)
  • Backgrounds for online meetings

Create or update your club, district, or zone logo lockup by using our templates.

Presidential messaging graphics

Ready to use graphics

Download the presidential message graphic and use it in your club communications. There are also graphics you can use on your club websites and social media channels.

Presidential messaging graphics 
Presidential messaging graphics for use on club and district social media channels

Other Ways to Share

Incorporate the presidential message when speaking with your clubs, districts, and your community. Incorporate our annual message by using it in communications such as:

  • Club and district presentations
  • Conversations with potential partners and donors
  • Interviews on podcasts, TV, or radio
  • Social media content and blog posts

District and Club Themes or Messages

Clubs and districts should use the Rotary-wide presidential message rather than creating their own theme or message so we can all speak with one voice. Any other themes that clubs and districts have developed should now be replaced by the annual presidential message or retired.

Presidential messaging graphics 

Messaging on Goods

Merchandise featuring the presidential message is available from Rotary’s approved licensed vendors. If you would like to custom order branded merchandise that is not readily available from licensees, please contact RI Licensing for approval. The presidential message and Rotary logo are protected trademarks of Rotary International.