Brand elements

Bring our brand to life

A consistent voice and unified visual identity are essential components of a strong brand. Learn how to use Rotary’s communication and design elements to build awareness and recognition of Rotary and to tell the story of people of action.

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Logos and graphics

Create customized logos that identify your club, district, or zone.

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Voice and messaging

Help Rotary stand out from other organizations with compelling, consistent messages.
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Images and videos

Use photography and video to inspire and motivate people and show Rotary members as people of action.
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Colors

Create a unified look and feel in your communications by using Rotary’s official colors.
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Typography

Discover which fonts you need to create Rotary-branded materials for print and online use.
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The Rotary name

Clubs, districts, and other Rotary Entities can use the “Rotary” name by following this guidance.